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Courses

 

Emails that sell

Synopsis

  • Do you send sales emails?
  • Get the results you want?
  • Room for improvement?
  •  

    If you’re looking for some inspiration, this 3-hour course will give you a host of ideas. We’ll show you how to increase the opening rate, get your message across quickly and get people to respond.

    Delegates will have the opportunity to send a sample sales email to the tutor before the course for review in order to get personal feedback.

    This is a fast-paced course with plenty of opportunity to put key techniques and tips into practice.


Outcomes

As a result of attending the course, you will:

  • plan your sales emails more effectively;
  • organise the flow of ideas in paragraphs and sentences;
  • know how to add emphasis and set the right tone;
  • understand the importance of a great subject line;
  • understand the importance of a clear call to action; and.
  • review your own work effectively.
Emails that sell
Emails that sell.

Content

Here are some of the topics that will be covered in the course:

  • The art of writing to persuade
  • Adopting writing techniques that target your audience
  • The all-important subject line
  • Getting your message across
    • Signposting
    • Emphasis
    • Organising your ideas
  • Getting a response
  • The importance of good grammar and precise punctuation
  • What to do before you press send – final checks
  

Format

Short input sessions and discussions, relevant exercises and tutor feedback on delegates’ work.

Delegates

Anyone who writes sales emails

Maximum 15 delegates

Duration

3 hours

Tutors

Doug Robinson

 

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To discuss how we can help call Linda Moran on 0114 273 8300.